Introduction

If you’ve decided that now’s the right time to invest in SEO (search engine optimisation), you may have started to research how does the SEO process work?

So, you may now be thinking- well what are backlinks, and this is where we can help:


What are backlinks?

So let’s say that your looking at buying a holiday online, and you purchase your holiday, and let’s say its for a week in France.

Yet, then the booking website states would you like to book a hire car as well?

You do, as the part of France that you are off to is quite rural, so you will need a car to get about, so you click the “hire car” button and then you get taken to another website, this means that you have clicked a link, and this has taken you to the hire car website.


How do you obtain backlinks?

Here’s the thing, like any good Cardiff SEO company will tell you, your business should only obtain good quality, relevant backlinks.

Anything less, and if you accumulate spam or low-quality backlinks, well, your business could obtain a penalty. So, only hire a respected white hat SEO agency like Tree Top.


Will this help improve my businesses SEO?

So let’s say you run a business here in Cardiff, and you sell carpets, now if you obtain backlinks from all your suppliers, and the backlinks are built in a white hat way, well, this could help to improve your businesses SEO.

However, your digital marketing agency, when building backlinks for your carpet shop must build the backlinks in a white hat way.


What does white hat SEO mean?

Using the correct SEO methods, you should only invest in white hat SEO.


Why must the backlinks be relevant?

So let’s say your business manufactures aluminium ladders, and you sell these ladders all over the U.K and Ireland.

Your manufacturing business is based here in South Wales, it’s located in an industrial unit in Cardiff, and you want to increase the volume of sales that your business makes.

So, your SEO company should build backlinks that are to do with aluminium ladders, there’s no point in gaining backlinks from say a the local golf club, the backlinks must be relevant.


Should I purchase backlinks?

No, our SEO agency recommends that you only build backlinks in a white hat way.

What is the Google Penguin update?

If your business has built low-quality backlinks, then it could be hit by a Google Penguin penalty.

Can your SEO Cardiff business, help us to build backlinks?

Yes we can, we are an SEO company that’s based here in Cardiff.